2016 Women's Photo Project

The 2016 Photo Project, shot by photographer Glen Luchford with Art Direction by Peter Miles, will feature an ongoing series of women who represent the diversity and breadth of the brand. Eschewing the customary cadence of biannual fashion advertising campaigns, the Photo Project will be pulsed throughout the year featuring imagery of six muses in total.

Freja Beha

Abbey Lee

Camille Rowe

Binx Walton

Malgosia Bela

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Binx Walton

Nicknamed after a Star Wars character, model Leona "Binx" Walton was discovered in California and rose to fame after moving to New York to appear among the pages of British and French Vogue, AnOther, Love and i-D. She quickly grew a cult following for her devil-may-care attitude and androgynous style. She has appeared in several collection runways for rag & bone including Spring/Summer 2016 and Fall/Winter 2016 and recently starred in her first D.I.Y. Project earlier this year.